In-depth Interviews: What B2B Leaders Need to Know
Online and in-app surveys, focus groups, advisory boards, and user groups can be fantastic methods for gathering valuable qualitative customer feedback. Each approach has a place in the overall...
Online and in-app surveys, focus groups, advisory boards, and user groups can be fantastic methods for gathering valuable qualitative customer feedback. Each approach has a place in the overall...
The Customer Advisory Board (CAB) serves as a valuable listening post that allows product (and other) leaders to establish a direct link to the voice of important customers. A CAB is a group of key...
As a seasoned expert in the field, I've seen firsthand how vital these Voice of Customer (VoC) programs are for any business aspiring to grow and maintain a strong customer base. Auditing these...
Fifteen years ago – in the midst of the “Great Recession” of 2008 – Satrix Solutions was born. I filled out a few forms, formulated a company name (a portmanteau that combines the words...
The podcast episode featured Beverly Hathorn, owner of Strategic HR Consultants, interviewing Evan Klein, the president of Satrix Solutions. Evan has over 25 years of experience in coaching business...
While quantitative data provides valuable insights, there's often a need for qualitative feedback to uncover "the why" behind the numbers. In this blog post, we will explore the power of conducting...
There are many justifications for taking the time to establish key drivers of product satisfaction. If you know what factors contribute to satisfaction or dissatisfaction, your company can take the...
It has become fashionable in some circles to bash customer satisfaction surveys. Those who share such sentiment offer critiques that often revolve around online customer surveys being less valuable...
Listening to the voice of the customer is crucial for businesses that strive to deliver exceptional customer experiences. It enables companies to uncover valuable insights and take action to meet...
Our Vice President of Marketing joins the conversation in this episode of the Counsel Cast Podcast. Listen as they delve into a treasure trove of quick and highly effective marketing ideas that can...