Sales Win Loss Analysis
Your organization has a tremendous investment in new customer acquisition. The question is, how can you maximize this investment?
Whether you’re reveling in the excitement of a new win or suffering the sting of a disappointing loss – we help you take a critical look at how you were perceived during the sales process and identify specific steps your team can take to increase sales effectiveness.
Uncover Decision Drivers
Gathering feedback from decision-makers to pinpoint what really led to a purchase decision is necessary for any organization looking to enhance its reputation, drive improvements in sales behaviors, and increase win rates.
By conducting unbiased in-depth interviews (IDIs) with key decision-makers, we help you ensure your sales techniques and product development efforts continually evolve to meet the ever-changing competitive landscape. What’s more, we provide insightful executive summaries and verbatim commentaries that allow you to confidently distinguish areas of strength and weakness in your corporate positioning.
Each Sales Win Loss Analysis Engagement Includes
In-depth phone interviews (IDIs) conducted by skilled practitioners with decision-makers
Detailed analysis of each interview, including an executive summary and main observations to guide operational improvement
Comprehensive, “board quality” reports focusing on recurring themes, decision drivers, and competitive intelligence
Ongoing insights on the changing competitive landscape that Sales and Marketing can leverage to win more deals
Improve Sales Win Rates
Gain a deep understanding of how your company is perceived by prospects and identify specific steps your team can take to increase sales effectiveness.
Contact us today to learn how we can help you evaluate your sales efforts, optimize your customer acquisition costs, and reach your growth objectives.
