Building an effective competitive intelligence program is an ongoing process that requires constant attention. To establish a comprehensive picture, you should keep your finger on the pulse of the evolving needs of the market, including understanding why your existing customers might be receptive to the offerings of your competitors, and the factors that could lead a prospective customer to engage with a competitor instead of your company after a pitch.
Importantly, the detail gathered should be leveraged by business leaders across your organization, so vital decisions can be made that better position your company to defend against the competition and gain market share.
To drive meaningful outcomes for your business, we leverage our customized voice of the customer programs to ensure your company has a holistic view of the competitive landscape. Our senior-level consultants then provide detailed reporting highlighting key themes so you can confidently close gaps and increase sales win rates.
Our AdvantagesCX Research
EXCEPTIONAL Service Customized Programs High Survey Response Rates Unbiased Analysis & Interpretation B2B Voice of Customer (VoC) Experts Venture Capital & Private Equity Approved
B2B Customer Experience Capabilities
Satrix Solutions partners with B2B company leaders, offering a comprehensive suite of services. We provide a complete lifecycle approach that delivers valuable insights by establishing structured feedback programs at critical touchpoints throughout the customer and employee journey. These insights can significantly enhance the experience for customers, prospects, and employees, resulting in better overall business outcomes.
Customer Experience Resources
Thought Leadership & Expertise
We offer an excellent collection of best practices, tips, and guidebooks on CX and EX strategy — all crafted to help the company get ahead in today's competitive market.
Best CX KPIs To Track ROI
Measure the true impact of your customer experience program.Read Article
How To Pick A CX Research Company
This post will cover the steps needed to find the right CX research company.Read Article
How To Plan A CX Budget
By aligning your CX goals and tying your goals to KPIs, you can ensure that you make a valuable investment.Read Article