Quantitative Market Research

Customer Experience & Employee Engagement Survey Programs

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Design, Manage, Administer, Analyze & Recommend

Voice of Customer & Employee Surveys

Since 2008, Satrix Solutions has been delivering rich, valuable insights to B2B companies thanks to our deep understanding of how to design and execute online survey programs. Importantly, we apply proven strategies and best practices to generate reliable, representative, trustworthy data thanks to expert design of the survey instrument and high response rates.

By leveraging our decades of experience and proven approach, our clients have experienced significant increases in customer satisfaction, retention, referrals, and employee engagement.

We serve as an extension of your team to flawlessly execute your program, so we generate the most reliable and representative data that is converted into findings and specific recommendations to improve your business.

Our Survey Process

Throughout the process, your assigned team will ensure the program is aligned with your objectives and we’re working together to maximize the impact on your business. Our unbiased recommendations and robust reporting will enable your leadership team to enact change that your customers and employees will appreciate.

  • Interview key internal stakeholders to document objectives, discuss expectations and solicit input to inform the survey design process
  • Review relevant data, org structure, collateral, and competitive intelligence
  • Establish timing so reporting is available for relevant events, meetings, or offsites
  • Develop a detailed project plan with clear deadlines and responsibilities
  • 1 to 2 weeks to complete
  • Identify perceived satisfaction and loyalty drivers
  • Align objectives and goals
  • Design the survey questionnaire to elicit insightful and actionable feedback
  • Draft compelling survey communications with a strong call-to-action
  • Share content to be socialized internally, including closed-loop playbooks and educational materials
  • 2 to 3 weeks to complete
  • Program the questionnaire into the survey software
  • Set up survey software to ensure high email deliverability
  • Optimize survey invitations and reminders
  • Test & quality check
  • Apply response rates maximization strategies
  • Deliver regular reporting during the survey window
  • Provide real-time alerting of concerning responses
  • Develop code book for verbatim thematic analysis
  • 3 to 4 weeks to complete
  • Develop detailed reporting and dashboards to share with leadership and staff
  • Prepare analysis of cohorts and key customer segments
  • Analyze qualitative and quantitative feedback; identify findings and themes
  • Deliver in-depth analysis with compelling visualizations and objective recommendations
  • A complete survey response data sheet
  • Read-out with leadership and relevant teams, with findings and supporting quotes
  • Abbreviated reporting for Board and/or all-staff
  • 2 to 4 weeks to complete
  • Weekly huddles to discuss best practices, advice for greater adoption and impact, culture-building efforts, and continuous elevation of the maturity of the program
  • Ongoing collaboration to maximize ROI

Our Advantages

    Customized Programs
    EXCEPTIONAL Service
    Unbiased Analysis
    High Response Rates
    B2B Experts
    Investor Approved
Customer Experience & Employee Engagement Services

Quantitative Research Capabilities

As a managed services provider, we take a comprehensive lifecycle approach to enhance customer, prospect, and employee experiences, utilizing online surveys, in-depth interviews, and advisory boards. Our insights have proven invaluable in providing meaningful experiences for all three groups.

Customer Satisfaction

The best tool to gain critical insights into your customers’ perspectives on your brand, products, and service.

Net Promoter Score®

Companies that successfully adopt NPS are rewarded with clients that engage in behaviors directly linked to profit.

Post Onboarding

Look back at how effective your onboarding process was to ensure customers are set up for success.

Employee Satisfaction Surveys

We provide a neutral forum for employees to candidly share their feedback while giving you the intelligence and recommendations.

Employee Net Promoter® Surveys

From retention of top talent to increased customer loyalty, research has proven that strong employee engagement leads to improved business outcomes.

Interdepartmental Surveys

We help you build a culture where all employees (customer-facing role or not) are working.

Quantitative Research

B2B Customer Experience Employee Experience

Qualitative Research

B2B Customer Experience Employee Experience
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Common Questions

Programs typically start at $20,000 and scale up based on factors such as customer population, survey complexity, number of languages, and reporting requirements.

No, you will not need to license any software when working with Satrix Solutions. We evaluate the marketplace every few years to ensure we are utilizing the best-in-class tools for surveys, data collection, analytics, and reporting.

Currently, we use Qualtrics, a leading survey software platform, known for its robust capabilities, including excellent mobile and desktop compatibility, multilingual support, and high deliverability rates for emails to intended recipients.

This ensures that your surveys effectively reach your audience and achieve optimal participation. The cost of licensing these tools is fully included in our engagement fees, providing you with seamless access to advanced technology without additional expense.

We can schedule a kickoff call and begin the discovery process within a week.

A dedicated team, including an executive sponsor, a senior consultant with over 20 years of experience, and a reporting/analytics specialist, will be assigned to your account.

While based in the U.S., Satrix Solutions works with global companies and engages international audiences for surveys and interviews.

For surveys, results are typically delivered within a month, factoring in design, setup, and fielding time.

Satrix Solutions adheres to strict data protection policies, ensuring compliance with GDPR, California privacy laws, and other industry standards.

Deliverables include secure PowerPoint or PDF reports, real-time dashboards, and data files compatible with your CRM, CSP, or intelligence platforms. We also accommodate tools like Slack or provide interview audio recordings.

Satrix leverages extensive expertise to maximize response rates, employing tailored strategies that ensure robust and representative data. Many clients see higher response rates with Satrix than through in-house efforts.