Customer Satisfaction Surveys

Customer Insights To Improve Loyalty, Reduce Churn, And Win More Deals

Online Surveys, In-Depth Interviews & Program Audits

B2B Relationship Surveys

Customer Satisfaction Surveys provide a reliable, high-level view of how customers experience your organization. Typically deployed once or twice per year across the active customer base, these surveys capture feedback on the overall experience and the key drivers behind satisfaction and frustration.

The program produces essential indicators of brand health, including Overall Satisfaction and Net Promoter Score. These metrics are tracked over time and benchmarked against comparable B2B organizations, enabling leaders to monitor performance trends and understand how customer perceptions compare within their market.

Questionnaires are purposefully concise, most often consisting of 7 to 15 questions that blend rating scales, matrix questions, rankings, and open-ended responses. This structure balances quantitative rigor with qualitative insight, ensuring feedback is both measurable and meaningful.

The result is clear visibility into shifts in customer sentiment across the organization. Teams gain the ability to identify emerging weaknesses within specific segments, address at-risk customers proactively, and recognize promoters who can be leveraged to support sales, marketing, and advocacy efforts.

Our Advantages

CX Services

Voice of Customer

As a managed services provider, we partner with business-to-business companies to establish structured feedback programs at critical touchpoints across the customer and employee journey.

Common Questions

Programs typically start at $20,000 and scale up based on factors such as customer population, survey complexity, number of languages, and reporting requirements.

No, you will not need to license any software when working with Satrix Solutions. We evaluate the marketplace every few years to ensure we are utilizing the best-in-class tools for surveys, data collection, analytics, and reporting.

Currently, we use Qualtrics, a leading survey software platform, known for its robust capabilities, including excellent mobile and desktop compatibility, multilingual support, and high deliverability rates for emails to intended recipients.

This ensures that your surveys effectively reach your audience and achieve optimal participation. The cost of licensing these tools is fully included in our engagement fees, providing you with seamless access to advanced technology without additional expense.

We can schedule a kickoff call and begin the discovery process within a week.

A dedicated team, including an executive sponsor, a senior consultant with over 20 years of experience, and a reporting/analytics specialist, will be assigned to your account.

While based in the U.S., Satrix Solutions works with global companies and engages international audiences for surveys and interviews.

For surveys, results are typically delivered within a month, factoring in design, setup, and fielding time.

Satrix Solutions adheres to strict data protection policies, ensuring compliance with GDPR, California privacy laws, and other industry standards.

Deliverables include secure PowerPoint or PDF reports, real-time dashboards, and data files compatible with your CRM, CSP, or intelligence platforms. We also accommodate tools like Slack or provide interview audio recordings.

Satrix leverages extensive expertise to maximize response rates, employing tailored strategies that ensure robust and representative data. Many clients see higher response rates with Satrix than through in-house efforts.