Fireside Chat: Command Alkon on Creating a Customer-Centric Culture
For Command Alkon, gathering customer feedback on the direction of the company and its efforts for delivering an A+ customer experience is a top priority.
Posts about Customer Experience (4)
The Inexpensive Survey Tool – Good or Bad for Corporate Research?
When SurveyMonkey was founded in 1999 its availability ushered in a new chapter in customer research. No longer were companies solely reliant on expensive research firms to field customer...
Should Businesses Use Employees to Get Customers to Take Surveys?
One of the greatest determinants of a successful customer satisfaction survey is achieving a strong response rate. While there are varying opinions as to what the minimum ideal survey response...
Tips for Interviewing Customers
We often hear from companies that are looking to gather more candid insight from their customers. Of course, carefully crafted customer satisfaction surveys with open-ended questions (where...
How to Advance Your Voice of Customer Program
Take a close look at your company’s voice of the customer program.
Top “Go-To” Resources for Voice of Customer Best Practices
What resources for voice of customer best practices do you recommend most for expanding your knowledge?
Fireside Chat: The Customer Success Organization
As the person leading the Customer Success organization, you’re responsible for ensuring the customer is achieving maximum value from your products and services. Every day, you’re watching for...
The First 100 Days: Setting the Tone for Success
The first 100 days in a new leadership role bring both excitement and pressure. What will you accomplish in the first few months? Do you have a plan in place to assess the strengths and weaknesses of...
Modern Day Customer Experience Lessons from a 1947 Cinema Classic
If you’re like me, every holiday season you wax nostalgic about all of your favorite holiday movie classics. But if you’re also like me, you might have to admit that it’s actually been quite a long...