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So far Satrix Solutions has created 16 blog entries.
30 March, 2020

In-depth Interviews: What B2B Leaders Need to Know

By |2020-04-30T09:10:59-07:00March 30th, 2020|Categories: Competitive Intelligence|Tags: |

Online and in-app surveys, focus groups, advisory boards, and user groups can be fantastic methods for gathering valuable customer feedback. Each approach has a place in the overall customer experience strategy for business leaders who rely on customer input to guide important business decisions. However, one method of customer feedback collection that is sometimes overlooked [...]

20 August, 2019

How do you gather information about competitors?

By |2020-03-04T11:40:00-07:00August 20th, 2019|Categories: Competitive Intelligence|Tags: |

The only thing more important than keeping your finger on the pulse of customer and employee sentiment is maintaining a thorough understanding of the competitive landscape. Your customers may be pleased, and your employees may be engaged – but if a competitor generates enough buzz, both may be at risk for defection. Therefore, it’s vital [...]

12 March, 2019

How to Scale Your Customer Experience Efforts as Your Business Grows

By |2020-04-30T09:58:35-07:00March 12th, 2019|Categories: Customer Experience|

In 2014, Gartner stated that customer experience would be the “new battleground” for companies to compete on. That prediction still holds true today as study after study confirms that customers will pay more for good customer experiences, and loyal customers reward good customer experiences by buying more and spreading the word to their network. But [...]

2 January, 2019

Five US-Based Conferences Customer Experience Professionals Should Consider in 2019

By |2020-03-04T11:40:27-07:00January 2nd, 2019|Categories: Customer Experience|

In today’s digital world, it’s incredibly easy to find helpful resources and how-to guides that enable us to succeed in our roles with just a few keystrokes or taps on our smartphones. With that said, experiential learning and in-person connections are still as important as ever, especially for customer experience professionals. Which is why attending [...]

6 August, 2018

How to Improve Interdepartmental Relationships

By |2019-06-27T13:58:31-07:00August 6th, 2018|Categories: Employee Engagement|Tags: |

Every organization seeks to provide an exceptional customer experience, understanding its obvious importance in fostering loyalty and driving retention. Companies like Amazon epitomize this mentality as Jeff Bezos notes: “We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of [...]

17 April, 2018

Gathering Customer Feedback Through the Lens of Frontline Employees

By |2019-06-27T14:01:53-07:00April 17th, 2018|Categories: Employee Engagement|Tags: |

When it comes to delivering exceptional customer service experiences, frontline employees play a critical role. But this group can also play a vital role in your Voice of the Customer program. As a former frontline facing employee, I’d like to share a story about a time I worked for an office furniture company. In my [...]

22 November, 2017

Tips for Interviewing Customers

By |2020-03-04T11:27:14-07:00November 22nd, 2017|Categories: Customer Experience|

We often hear from companies that are looking to gather more candid insight from their customers. Of course, carefully crafted customer satisfaction surveys with open-ended questions (where respondents can type unstructured feedback) is one option. But what should you do to dig deeper into customer sentiment? For companies that are seeking even more granular, highly [...]

11 October, 2017

5 Reasons An Expert Should Manage Your Customer Survey Program

By |2019-06-27T14:02:21-07:00October 11th, 2017|Categories: Customer Experience|

Running a customer survey program internally can seem deceptively simple – appoint an internal resource to manage the process, sign up for a free software tool, export your contact list, write the survey questionnaire, administer the survey, and finally...analyze the results. Is that all it really takes? Sure, there are countless how-to-guides available to help [...]

16 May, 2017

Volunteerism and its Influence on Employee Engagement

By |2019-06-27T14:02:39-07:00May 16th, 2017|Categories: Employee Engagement|

When was the last time your organization came together to volunteer? According to the Bureau of Labor Statistics, 63 million people volunteered through or for an organization between September 2014 and 2015. This is encouraging, but it also indicates there are plenty of companies missing out on the benefits of employee volunteer programs. At Satrix [...]

4 January, 2017

Modern Day Customer Experience Lessons from a 1947 Cinema Classic

By |2019-06-27T14:02:52-07:00January 4th, 2017|Categories: Customer Experience|

If you’re like me, every holiday season you wax nostalgic about all of your favorite holiday movie classics. But if you’re also like me, you might have to admit that it’s actually been quite a long time since you’ve actually sat and fully watched any of your favorites from beginning to end. This year, however, [...]