4 December, 2013

Five Steps to Complete Before Building a Customer Journey Map

By |2018-03-21T15:47:03-07:00December 4th, 2013|Categories: Customer Experience|Tags: |

Several years ago, I worked with an organization that tried to do everything at warp speed, including building its customer journey map. As result of moving too quickly, the organization failed to educate and prepare its staff for the project. This created a rift inside each department, which slowed the process down and caused the [...]