Customer churn is distressing – it can bring down office morale, be an indicator of product or service issues, or expose weak links within your team. While these are individually alarming, the impacts also extend to your company’s growth rate and the future valuation of your business.
Our Customer Defection Analysis ensures you are not overlooking risks to existing revenue or missing opportunities to prevent churn. We perform in-depth, one-on-one interviews with decision makers to systematically uncover and analyze patterns among your lost accounts. We then translate this insight into actions you can take to mitigate the causes of customer defection, and thus the negative impacts to your reputation and revenue growth.
We all know that it is extremely gratifying to receive positive feedback from enthusiastic customers. However, it is the complaints, concerns, and critiques that often yield the most actionable insight.
Contact us today to learn how our Customer Defection Analysis helps you pinpoint organizational trouble spots, reduce customer attrition, and improve operational performance.