How CRO’s View Customer Experience
During his time at a startup, Alex Farmer transitioned from a Customer Success Manager (CSM) to Head of Customer Success and then to Director of CS, a…
An award-winning interview series with Ben Holland, where we talk to industry leaders in the field of customer experience and customer success. Each interview dives deep into the insights from each leader and highlights how they became successful, tips for aspiring CX professionals, and their thoughts on the future of CX.
A seasoned marketing professional with over 17 years of experience in entrepreneurship, digital and traditional marketing. Throughout his career, he has served in various capacities, including as an owner, contractor, and department head, specializing in strategizing, budgeting, and leading successful campaigns.
Ben’s track record speaks for itself. He’s been honored with 17 prestigious marketing awards, including Marketer of the Year, and has participated in many national PR opportunities. He’s also had the privilege of serving on four different marketing boards and was even elected as President of the American Marketing Association.
When he’s not busy driving results, Ben loves spending time with his family and engaging in outdoor activities like softball, basketball, and hiking. As a goal-oriented and data-driven individual, Ben welcomes any challenge that comes his way.

During his time at a startup, Alex Farmer transitioned from a Customer Success Manager (CSM) to Head of Customer Success and then to Director of CS, a…
Donna Drehmann, the Director of Customer Experience at Eargo, began her career in customer experience at the grassroots level—on the front lines, solving problems and directly…
Caroline Quinlan, the Customer Experience Strategy Manager at Electric Ireland, began her journey to becoming a CX leader with her deep interest in understanding customer behavior…
During our first season of CX Chats, we conducted in-depth interviews with 14 leading industry experts to explore their insights on measuring the business impact of excellent customer…
Angeline Gavino, Vice President of Customer Success at Katalon, began her career in customer success in 2010. Back then, her role wasn’t even called customer success….

Alex Mead is not your typical CEO. Currently leading Total CX in Bahrain, a customer experience business process outsourcing company, Alex has journeyed from a spring break…
Arjun Menon, a Customer Success Leader at Salesforce‘s path to becoming a CS leader, is a testament to the fluidity and adaptability demanded in today’s tech-driven…

Samantha Conyers, Chief Experience Officer at First Retail Group, is a seasoned professional with a diverse background that spans various industries and continents. Hailing from Trinidad,…

Jeremy Watkin, the Director of Customer Experience and Support at NumberBarn, recently shared his journey into the world of CX, which began in a contact center…
During our first season of CX Chats, we conducted in-depth interviews with 15 leading industry experts to hear their advice for someone in their first 100 days…
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