About Evan Klein

This author has not yet filled in any details.
So far Evan Klein has created 44 blog entries.
28 June, 2017

Setting the Customer Advisory Board Meeting Agenda

By |2018-03-21T15:29:39-07:00June 28th, 2017|Categories: Customer Advisory Board|

Customer Advisory Boards, also known as a CAB, can be an ideal way to engage some of your most valued customers in worthwhile, strategic discussions. That’s because the input elicited is helpful in guiding important decisions for your company – decisions that lead to stronger customer relationships and increased revenue. But this is only true [...]

3 April, 2017

Interdepartmental Communication and Its Impact on Customers

By |2018-03-21T15:31:21-07:00April 3rd, 2017|Categories: Employee Engagement|Tags: |

Take a moment to think about the various roles within in your organization. What are the primary responsibilities of each individual department? More importantly, is everyone rowing in the same direction (customer-facing role or not) when it comes to working together to do what’s best for your customers? Businesses large and small often struggle with [...]

7 March, 2017

The First 100 Days: Setting the Tone for Success

By |2018-03-21T15:31:40-07:00March 7th, 2017|Categories: Customer Experience|

The first 100 days in a new leadership role brings both excitement and pressure. What will you accomplish in the first few months? Do you have a plan in place to assess the strengths and weaknesses of your employees, and the company? How do customers truly feel about your products and services? Your actions and [...]

22 February, 2017

The Customer Advisory Board Invitation Letter

By |2018-04-19T15:43:58-07:00February 22nd, 2017|Categories: Customer Advisory Board|

Establishing a customer advisory board requires thoughtful consideration and comes with multiple steps. If you have the requisite buy-in and you’ve been deliberate about selecting your initial Customer Advisory Board (CAB) members, it’s time to compel your chosen customer contacts to participate. This will usually take the form of a phone call or in-person meeting [...]

20 September, 2016

Creating a Customer Experience Culture (Part 2)

By |2018-03-21T15:33:29-07:00September 20th, 2016|Categories: Customer Experience|

In part one of our article, we offered five recommendations to strengthen your service culture. In part two, we cover additional best practices for creating a customer experience culture that will foster delivery of a “WOW” service experience your customers will appreciate. Strengthen Your Service Culture from Satrix Solutions   Systematic Customer Experience Measurement is [...]

13 September, 2016

Strengthening Your Service Culture (Part One)

By |2018-03-21T15:33:42-07:00September 13th, 2016|Categories: Customer Experience|

We are big believers that strengthening your service culture is an important component for a successful customer experience program. That’s why we recently hosted a Leadership Lunch with Phoenix-area business leaders to discuss this very topic. Take a look at your competitors’ websites (maybe even your own). I bet most express their love for customers and [...]

11 July, 2016

Getting Specific with Customer Satisfaction Survey Response Scales

By |2018-03-21T15:35:20-07:00July 11th, 2016|Categories: Customer Satisfaction|

All of us are familiar with the basic construction of survey response scales, even if we’re not aware that we are. They are prevalent in the customer satisfaction surveys we know so well these days, thanks (in part) to so many companies recognizing the power customers have today, and the desire to serve them better. [...]

20 June, 2016

Make Your First Customer Advisory Board Meeting a Success

By |2018-01-25T09:34:41-07:00June 20th, 2016|Categories: Customer Advisory Board|

So, you’ve decided to take the plunge and institute a Customer Advisory Board (CAB). You’ve talked to peers and you are convinced that a CAB program will drive significant return on investment. Now it’s time to get to work planning your first Customer Advisory Board meeting. But, where do you begin? The list of requirements [...]

28 March, 2016

Customer Retention Marketing: Make Your Company Recession Proof

By |2018-03-21T15:37:11-07:00March 28th, 2016|Categories: Customer Experience|Tags: , |

It wasn't that long ago that the U.S. was mired in the worst recession since the 1930's. Here we are only a few years later and volatility in the stock market continues. While a turbulent economy poses many challenges for organizations, it also brings much needed clarity to the importance of nurturing existing customer relationships. [...]