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B2B Customer Churn Analysis

Gain Rich Insights Into Customer Pain Points To Prevent Future Churn GET STARTED

B2B Churn Analysis Program Management


In-Depth Interviews & Online Surveys

We ask the right questions to diagnose the key drivers of customer churn, and identify the specific actions your organization should prioritize to maximize customer retention.

Our team of experts conduct online surveys and in-depth interviews with key customer contacts to systematically uncover and analyze patterns among churned accounts.

We then use the robust feedback acquired to deliver a roadmap for your organization to address trouble spots and eliminate prominent dissatisfiers.

Use Churn Analysis to improve your company's reputation and prevent competitors from poaching your customers.

  1. Our Advantages

    CX Research

    EXCEPTIONAL Service Customized Programs High Survey Response Rates Unbiased Analysis & Interpretation B2B Voice of Customer (VoC) Experts Venture Capital & Private Equity Approved

Reduce Churn Now
Increase revenue by understanding the key drivers of customer defection.

B2B Customer Experience Capabilities


Customer Experience & Employee Engagement Services

In addition to Customer Churn Analysis in-depth interviews (IDIs) and surveys, Satrix Solutions partners with business-to-business companies to establish structured feedback programs at critical touchpoints across the customer and employee journey. A complete lifecycle approach enables us to provide insights that have significantly enhanced the experience of customers, prospects, and employees.

Our Case Studies


Trusted Partnerships With Proven ROI

Satrix Solutions' clients have experienced quantifiable ROI with our Churn Analysis Programs. By routinely garnering above-average participation rates, uncovering robust competitive intelligence, delivering actionable insights, and sharing our unbiased recommendations, our clients have the detail they need to retain more customers. 

98% Retention Rate

Find out how IHS Markit, now S&P Global uses customer service excellence as a differentiator and retains more clients.

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Retain the Advantage

Ascentis leveraged churn interviews to understand changing competitive dynamics.

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More Expansion Opportunities

Find out how WEX's customers have become more receptive to larger engagements.

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Increase Renewals Today
Use insights into why customers churn to improve renewal rates.

Our In-Depth Interview Process


Trustworthy, Actionable & Impactful

Our intentionality in getting beyond the superficial and honing in on the root cause enables us to understand high-level drivers and secondary and tertiary factors contributing to customer churn. This detail, along with rich competitive intelligence, is then used by our clients to take the appropriate steps to address prominent customer pain points that will improve customer satisfaction and retention.

Qualitative Research Method

Customer Churn Resources


Thought Leadership & Expertise

We offer a robust collection of best practices, tips, and guidebooks on CX and EX strategy — all crafted to help get ahead in today's competitive market.

Why Customers Churn

Understand the complexities of customer churn.

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What Is Churn Analysis

Market research that highlights risks to existing revenue.

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Churn Prevention Strategies

Expert strategies to lower churn rates.

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